Everybody knows that countless unwanted emails can clog up your inbox, it slows individual productivity and for businesses it can affect your bottom line. Unfortunately, it's still a problem that's only getting bigger. Mail2World’s spam detection filters catch most unwanted emails but sometimes you still have to check your spam folder for stray email messages. So we want to share some of our wisdom, and let you know why non-spam messages sometimes get marked as spam.
1. Forwarding – if you are one of those users who like to forward jokes, chain letters, pictures of cats and puppies to people, chances are those messages will be tagged as spam. To avoid this:
- Remove all the unnecessary headers if your message has been forwarded before.
- We recommend that you send the message to no more than 10 people within an hour. Your friend’s will also thank you if you space out your emails.
- Be sure that all you recipient’s email addresses are valid and still in use. Frequent bounce backs will also mark messages as spam.
2. Subject Lines – Subject lines are important because they provide some information on the topic of the message. But, it if is a one word subject such “Test” or “Hi” chances are any email spam filter will tag messages with simple subject lines as spam.
3. Large recipient List – if you are sending an email to more than 50 email addresses at once chances are your message will once again be tagged as spam. Even 10 is too much. Limit your emails to include only pertinent recipients.
4. What’s in your FROM field – Does your email address show or does it say for example, Sales@marketingteamexample.com? If it doesn’t look like a personal address you could be tagged as spam.
5. Minimize use of Attachments – emails with multiple JPG, XLS and DOCs can be flagged as spam because receiving mail servers are configured to not accept attachments because viruses and malware could be attached. If you have multiple, take advantage of Mail2World’s Backpack feature. There you can upload, store and share all the files you want.
Hope you all have found this information helpful. Happy emailing everyone!